New cohort starting April 2026 — Explore Leadership Programs
MK-603

B2B Sales Leadership

Lead sales teams that consistently exceed targets

Advanced Blended 6 weeks 30 CPD Hours

Lead high-performing B2B sales teams and drive revenue growth through consultative selling, account management, pipeline management, and sales technology.

Learning Outcomes

  • Lead B2B sales teams using consultative selling methodologies
  • Manage key accounts and develop customer expansion strategies
  • Build and maintain a healthy sales pipeline with accurate forecasting
  • Develop value-based pricing strategies and negotiate complex deals

Course Modules

Moving from transactional to consultative selling approaches.

Key account management, cross-selling, and customer expansion strategies.

Pipeline stages, forecasting, and pipeline health metrics.

Value-based pricing, proposal development, and deal negotiation.

Recruiting, coaching, motivating, and developing high-performing sales teams.

Leveraging CRM, sales enablement tools, and AI in sales.

Assessments

Project
Sales Strategy & Team Plan

Develop a B2B sales strategy including team structure and targets.

50%
Assignment
Account Management Case Study

Analyse a key account and propose an expansion strategy.

30%
Quiz
B2B Sales Leadership Quiz

Assessment on consultative selling, pipeline, and sales technology.

20%