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DA-404

Data Analytics for Business Leaders

Lead with data, decide with confidence

Intermediate Online 5 weeks 25 CPD Hours

Develop data literacy and analytical thinking for strategic business decisions, covering descriptive, diagnostic, and predictive analytics.

Learning Outcomes

  • Interpret data and statistical analyses with confidence
  • Apply descriptive and diagnostic analytics to business problems
  • Make data-driven decisions using structured analytical frameworks
  • Champion a data-driven culture within your organisation

Course Modules

Building data fluency and understanding statistical concepts.

Summarising data patterns and diagnosing causes of business outcomes.

Introduction to forecasting, regression, and machine learning concepts.

Frameworks for integrating data into strategic decision processes.

Industry-specific analytics applications and case studies.

Creating a data-driven organisational culture and analytics literacy.

Assessments

Assignment
Data-Driven Decision Case Study

Analyse a business case using data and present recommendations.

40%
Project
Analytics Strategy Proposal

Propose an analytics strategy for a department or organisation.

40%
Quiz
Data Literacy Assessment

Assessment on statistical concepts and analytical thinking.

20%